Performance Pyramid

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Cross and Lynch 1991 viewed businesses as performance pyramids

Cross and Lynch 1991

  • Objectives are top down and measurements are top up
  • Quality and delivery should equal Customer satisfaction but watch that Reducing costs do not lead to a fall in staisfaction
  • The left side are external influences and the right is internal
  • It starts at the individual level all the way to corporate level
  • Provides a more integrated approach than Fitzgerald and Moon
  • Focuses on the right priorities


Performance measurements Benefits and Problems

  • Develops agreed Measures
  • Clarifies the Objectives of the Org
  • Greater understanding of Process
  • Helps faciitate comparison between divisions
  • Promotes Accountability to stakeholder
  • Helps sets Targets for managers


Problems

  • Tunnel Vision - Undue focus on measurements to the detriment of other areas (e.g Doctors must see a patient in 48 hours)
  • Sub-optimizatoin - focus on one measurement to the dertiment of others
  • Myopia. Focusing too much on short-term measures and not looking looking long-term
  • Measurement fixation- meeting student quotas but leading to higher drop out rates
  • Misrepresentation - Not presenting the data correctly
  • Mis-intrepreting the data -
  • Ossification - keeping of out of date measures

Stakeholders

Who are they?, how many?, what to they want?, do they want the same things?, what is the time frame?

See also